event management studies in Germany - career opportunities International Studies in Event Management - Career Opportunities

Eventmanagement Studium - Karriere im Eventmanagement  Eventmanagement Studium - Karriere im Eventmanagement

• Master of Arts
• Bachelor of Arts (Honours)
• Diploma as Internationaler Eventmanager

What awaits you after the course in Events Management? The International Event and Congress Management study programme qualifies you for jobs with:

professional events agencies for trade fairs, congresses, conferences and concerts,
congress and exhibition centres, operators of multipurpose halls, leisure parts, etc.,
service companies such as technical suppliers, catering companies, etc.,
events agencies and incoming agencies,
companies from all branches that organise their own events programmes or exhibition booths at trade fairs,
public-sector institutions in the field of city marketing and culture/administration.

Just as today's companies do business in markets both at home and abroad, activities such as events, trade fairs, international congresses or conferences are also addressing an international clientele. It is here that suppliers and clients meet at close quarters. Tough competition and the ever more exacting demands on the part of customers and visitors call for professional management. Leadership qualities and an ability to get things done are in demand here, i.e. events managers who not only have a sound grounding in business but who are able to stage events and are ready to deal with business partners from all over the world.

event management studies in Germany - career opportunitiesYour responsibilities as an events manager include the development, organisation, implementation and follow-up of all kinds of activities: your work initially depends on your carefully monitoring the market and your feel for new trends in the events sector. Your negotiating skills and expertise are called for when you have to market venues such as exhibition halls or make a bid to potential clients to carry out their event. At meetings you are briefed about your business partners for an event and you then develop suitable concepts. Your creative skills are particularly crucial when deciding how to stage an event or organise a programme for a congress.

Naturally the event must not cost more than the returns it brings in. This is why events managers negotiate with service companies such as trade fair construction companies, catering or technical facilities, and then draw up a detailed earnings-cost plan. In close consultation with architects, designers and technicians, events managers they work up proposals for the technical equipment, furnishing and décor. This not only involves catering for the client's wishes but also taking into account technical and legal specifications.

Whether organising international trade fairs and congresses, sports events, or the presentation of a new fashion collection to the press, it is vital that everything runs smoothly during the event. If something still goes wrong, even though you have planned and prepared everything down to the last detail, it's time to draw on your talent for improvisation. Only then can you guarantee your client a hitch-free corporate success and the satisfaction of their clientele.

Gabriele Bönninghoff-Heß, Executive Board, CIS - Congress & Incoming Service GmbH

event management studies in Germany - Gabriele Bönninghoff-Heß - Congress & Incoming Service»As a full-service Congress and Events Agency with a clientele comprised of renowned companies, we have been cultivating good relations with HIB for many years, not least because we have been able to draw on the pool of graduates for well-qualified and committed staff.

Our core expertise centres upon congress management, for which we organise events with up to 15,000 participants. This calls for diversified know-how ranging from foreign languages through marketing instru-ments and computing down to on-site care of congress participants. We offer graduates the chance to take on responsibility as project assistants within a team and then go on to become project managers in the mid-term to cover the entire range of services concerned with hotel and event organisation. Our experience of HIB graduates has so far been very positive

© HIB: career opportunities for event managers - event management studies in Germany at the Heidelberg International Business Academy

 

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